The Board of Control for Cricket in India (BCCI) has issued a Request for Proposal (RFP) to appoint agencies for stadium signage services for various cricketing events, including the Indian Premier League (IPL), Women’s Premier League (WPL), and other domestic and international matches held in India.
Scope of Work
The appointed agencies will manage the setup, maintenance, and dismantling of stadium signage across all venues. This includes branding elements such as perimeter boards, LED displays, backdrops for presentation areas, and other in-stadium visual assets. The service providers will also ensure consistent quality, timelines, adherence, and compliance with BCCI’s branding and operational guidelines.
Eligibility and Application Process
The RFP is open to eligible entities with proven stadium branding, event management, and related services expertise. Applicants must meet the financial and operational criteria specified by the BCCI. Interested parties can obtain the detailed RFP document from the BCCI upon payment of a non-refundable fee of ₹1 lakh.
Key Deadlines
- Last Date to Purchase RFP: January 31, 2025
- Submission Deadline for Proposals: February 15, 2025
BCCI’s Objective
The move is part of BCCI’s efforts to enhance its cricketing events’ visual appeal and branding impact. It will ensure seamless execution and world-class presentation standards for stakeholders and audiences alike. The focus will be leveraging innovative solutions that elevate the matchday experience for spectators and television viewers.
Leadership Statement
A BCCI official stated, “Stadium signage is a vital component of modern-day cricket, contributing significantly to the overall branding and fan engagement experience. By inviting experienced agencies to take charge of this domain, we aim to maintain the highest standards across IPL, WPL, and other marquee cricketing events.”
Significance for Stakeholders
With the IPL and WPL being two of the most prominent cricket leagues globally, this initiative reinforces BCCI’s commitment to delivering high-quality event experiences. It also presents a lucrative opportunity for agencies to collaborate on some of the most prominent cricketing platforms in the world.
Interested applicants are encouraged to submit their proposals well before the deadline to ensure eligibility for the bidding process. Further details can be obtained from the BCCI’s official website.
